SEO Companies in Virginia that will help you remain ethical and keep you and your business away from black-hat methods.
Hi! I’m your Ads Consultant. I’m here to help you out in finding the best SEO Company in Virginia. Along with that, I will also guide you about how to know about an SEO scam in advance.
Also, how to stay away from them by knowing what is black hat SEO.
Enough of talks. Let’s get this article going.
The Top SEO Virginia Companies
Be Famous Media
Found in 2012 in Lynchburg, Virginia.
Be Famous Media is a marketing and advertising company that specializes in providing social media and digital marketing solutions for local and small businesses. They have a team of writers and link builders who have a wealth of experience and discipline to keep your activities day after day, month after month.
Their social media and SEO services are very flexible, so you can choose the level of support that suits your needs.
In addition, the entire process is tracked in thier reporting tool, and reports can be automatically sent to you.
Here is their Yelp Profile –
Renaissance Marketing
Lynchburg, Virginia located Renaissance Marketing is strategically located in central Virginia and effectively manages customers and offices in Lynchburg, Richmond, Roanoke, and Northern Virginia.
Renaissance Marketing provides world-class digital marketing services. Knowing exactly which advertisements are effective and which are not for small and medium-sized companies.
Here is their Yelp Profile –
red k Studio
Found in 2014 in Harrisonburg, Virginia.
They help in creating brands, websites, and assistance in design. Helping businesses build a strong online image through a strong network and structure.
They also specialize in web and mobile application design, search engine optimization, and full-service marketing for online and offline marketing.
For more information and reviews. Check out their yelp profile –
Patient Valve
Patient Valve has more than 15 years of experience with digital and traditional marketing services. Operating in Lynchburg, Virginia.
They help dentists expand their practice as they focus on proven, results-oriented strategies to attract new patients. Whether you are a skilled doctor or start to purchase exercises, they can be your pick.
Digital Marketing sends you new patients so you can focus on what you do best. Check their Yelp Profile for more –
Immerge
They are 2005 found Marketing and Advertising Company.
As a division of McClung Companies, Immerge thinks as the company grows, its online business must continue to evolve to meet its needs and reach new customers and markets.
That’s why they work with customers to help them grow their businesses and stay fresh in the ever-changing world of business and technology.
Developing solutions that meet the needs, promoting the development of customers in their industries, and ultimately leading customers to success.
This is their Yelp Profile –
Estland
Estland provides content writing, effective marketing strategies, and a design that represents your brand. Working from Harrisonburg from 2006.
In addition, assisting with automated lead generation tools that can easily guide customers into your sales process.
Here is their Yelp Profile for information and reviews –
SEO Virginia: Black Hat and White Hat Comparision
What is SEO?
SEO stands for search engine optimization. SEO is the process of taking action to improve the ranking of a website or content on Google.
The main difference between SEO and paid advertising is that SEO brings “organic” rankings, which means you can enter the field without paying.
To make it easier, SEO means extracting some content from the web and optimizing it so that when someone searches for something, search engines like Google will display it at the top of the result page.
Black Hat and White Hat Comparision
Not everyone wants to play the long game and patient game. Some people prefer to win quickly and then turn to other areas. But when it comes to SEO, finding results faster is often referred to as the “SEO black hat.”
People who practice black hat SEO tend to use deceptive techniques such as keyword stuffing and link crawling to rank quickly. It may work in the short term and bring traffic to your website. Therefore, after a period of time, Google will eventually catch you and punish your website or even blacklist it.
On the other hand, white hat SEO is a way to build a sustainable online business. When doing SEO this way, your focus is your audience. You will try to provide them with the best possible content and make it easy to access by following the rules of search engines.
Black Hat ways include –
Duplicate content –
When someone tries to rank for a specific keyword, repeating it might over and over again is a Black Hat way. Google will punish sites that do this.
Invisible text and keyword placeholders –
A few years ago, a black hat strategy was to include a large number of keywords at the end of the article but keep them the same color as the background. This strategy will also blacklist you shortly.
Cloaking and Redirecting –
There are correct and wrong redirection methods. The wrong approach is to buy a bunch of keyword-rich domain names, and then transfer all traffic to one website.
Bad Linking Practice –
Going out to buy a Fiverr package that promises to provide 5000 links within 24 hours is not a link-building method. You need to get links relevant to content and websites with your own traffic and also in your niche.
In the world of search engine optimization, what you do is not important, what matters is how you do it. If you invite guest posts on your website that are related to your niche. You will create unique posts that are of high value to readers on the website.
How Do I Know If My Virginia SEO Company Is Scamming Me or Not?
Your SEO company is not serving you.
Have you ever tried to contact your account manager, or worse, someone in your company was unanswered? You’re not alone. If your SEO company avoids your questions, gets lost while answering your phone or email, or moves from one person to another, they may not consider what is best for your business. This may be a scam.
Your SEO Company will not send you reports
A large part of SEO is a large amount of data to report, from the number of regular website visits in a month to the natural leads generated by your SEO activities year by year. If your SEO company does not send you reports on the effectiveness of its work and activities, then your SEO company is most likely a scam.
Your SEO company is not optimizing local search
Most companies believe in success in local search activity to increase traffic and conversion rates. For example, an HVAC company wants households and business owners in its service area to visit its location and eventually make their phone calls. What is the purpose of distracting homeowners to distract by showing in other states? How can it be such a thing if your SEO company does not optimize your local search results? You may be involved in an SEO scam.
Your SEO company’s guarantee
Reputable and successful agencies promise to rank a certain number of keywords on the homepage within a certain period of time. This is completely normal and not necessarily a warning sign. You have to be looking for outrageous guarantees, such as ranking first for highly competitive keywords in a short period of time. Such things cannot be guaranteed. This can be a scam.
Unqualified leads
Did you hire your SEO company because you promised to provide more potential customers? If so, then you are not alone. There will always be unqualified potential customers and not your large number of inbound potential customers. Not all website traffic is equal. If you get potential customers from outside the service area or from unqualified customers, then your SEO company may be a scam.
For example, a blog post titled “10 signs that your air conditioner is broken” can attract visitors from all over the country, and one of the visitors can fill out a contact form without realizing that your company is not nearby! The above cases happen naturally for SEO, but most of your company’s new potential customers should be in related fields. If more than 40% of inbound leads come from unqualified search areas, you are likely to be involved in an SEO scam.
Your SEO company promises “100 new links!”
The value of SEO authority and advanced backlinks to your website is no secret. In fact, like other industry leaders, we believe that backlinks are one of the top-ranking factors for search engines. With the launch of Google Penguin in 2012 and the expected Penguin update in 2016, SEO companies that promise to provide any number of new links to their websites may resort to unethical SEO strategies. Causing your website to be lost and also punished for it. Link building, if done correctly, is very beneficial to your SEO activities. When your SEO company promises to provide a large number of new links but has never discussed them. That is a scam.
Conclusion of SEO Virginia
This was it about SEO Virginia!
To find the Black Hat you must know about it first. Once you know it and you know what shouldn’t be done by an SEO Company you are hiring. You are all set to pick up the SEO Company for you.
From the above list, every company mentioned is legit. They are white hat SEO-using companies. You can know more about Best SEO Companies in the USA.
Find the “right” company for you. Signing off!
Happy SEO-ing! 🙂